I love building big brands for small businesses.

Hello!

Hello, I’m Amanda, a seasoned independent designer specialising in designing bespoke packaging designs and brand identities for small businesses and startups.

For the past seven years I've dedicated myself to collaborating with small business owners to establish strong visual presences in their markets. It's a niche I'm passionate about, and I love helping these up-and-coming businesses make their mark with compelling visual identities.

I love working with businesses who do good.

In 2023 I joined the Brandkind community. Brandkind is a branding community purpose-built for the social enterprise community. This collaboration has led to some truly rewarding projects, creating brand identities for small enterprises and businesses that are for impact. I've found real satisfaction in using my design skills in such a meaningful way. It's added a new dimension to my career that blends my professional skills with my desire to give back to the community.

I am passionate about sustainability and ethical design and always provide my clients with design solutions that not only meet their needs but also leave as small a footprint as possible.

I LOVE to design and tell a story…Build a world around your brand.

I believe branding should tell a story. Your audience should feel at home with your brand, it should resonate and be clear to them what it is all about. It should make them ‘feel’ something. I’m a problem solver at heart, and like to ensure every design I create has meaning and purpose.

With over 15 years of experience spanning the branding, packaging, and publishing industries, this varied experience has given me a well-rounded perspective that I now bring to my work with smaller businesses and startups.

My career includes working with some of Sydney's top agencies, such as Landor + Fitch, Blue Marlin, Frost*, ACP Magazines, and Pacific Magazines, where I worked on large-scale consumer branding and packaging projects.

As well as Brandkind I am also a member of AGDA. This connection also keeps me engaged with the broader design community and current industry standards.

Recent Awards.

2023 Indigo Awards - Revolvashade Silver

Featured.

Publication ‘Marketing Launchpad’ - Racquel Collard